“Reshaping demand landscapes: How firms change customer preferences to better fit their products.” A conversation with the author, Natalya Vinokurova.
Directed by Words: How Entrepreneurs Rely on Salient Frames to Devise a Market Entry Strategy
Searching for a Strategy but Afraid of Commitment: Reflections on ‘Foundations of Entrepreneurial Strategy’ by Gans, Stern, and Wu (2019)
Stepping beyond market concerns: How should firms engage with non-profit stakeholders to create value?
A STRATEGY CONTRIBUTION TO THE IMMIGRATION DEBATE
